As a retailer, it is important to understand the wholesale luxury bedding items that will delight your customers the most. One such product: mattress toppers.
While mattress toppers are often overlooked in the bedding world, they provide your customers with a solution that can keep them cozy, help regulate their body temperature and even offer extra support.
Below, we look at the pros of mattress toppers and which type of mattress topper is best.
What is a Mattress Topper?
A mattress topper acts as an extension of your mattress. It’s a removable layer, usually 4 to 8 inches thick, and it provides you with extra cushion and comfort. Mattress toppers can be made out of natural latex, memory foam, gel foam, wool, feathers or a polyester blend.
Mattress toppers can be easily confused with mattress pads or mattress protectors; however, these are not the same. Mattress protectors are thinner, and they are designed to protect your mattress against allergens, bed bugs, spills, and other damage.
Pros of Using a Mattress Topper
While a mattress topper won’t restore your mattress to its original condition, they do offer many benefits that can improve sleep quality and the longevity of your mattress. Below, we’ve listed a number of the top advantages consumers can expect.
Cons of Mattress Toppers
Although toppers provide a lot of advantages, they are not a solution for every problem. Depending on the type of mattress topper you choose for your store, customers may also experience some of the following disadvantages.
- Can’t Fix Serious Issues - Even though mattress toppers can provide a new layer of comfort to a mattress, it can’t help with all issues. For example, if a mattress has begun to sag in the middle, the only solution is to replace the mattress entirely.
- Allergy Issues - Some mattress toppers can cause discomfort to those with allergies, especially those made with latex or feathers. On the plus side, there are many hypoallergenic alternatives on the market that adequately address this issue such as Westex’s Microgel Mattress Topper.
- Price - Some mattress toppers can be on the pricier side, especially those made out of memory foam or wool. However, they are still cheaper than replacing a mattress entirely.
When Do Your Customers Need a Mattress Topper?
All customers should consider investing in a mattress topper if any of the following situations apply to them:
Have a Low-Quality Mattress
If a mattress is of lower quality, its shortcomings can be compensated for by getting a mattress topper. With a mattress topper, specific issues such as level of firmness or softness can easily be addressed.
If a mattress is too firm or soft, the right mattress topper can provide an ideal solution depending on its material. These luxury bedding items can be customized to suit the needs and preferences of your customers.
A good, comfortable mattress is the utmost importance in getting a good night’s rest. Add a layer of extra comfort to a mattress by using a mattress topper that offers the support and luxury that you love. It is a small investment that can offer you a big reward.
Have an Old Mattress That Can’t Be Replaced Yet
A mattress topper can’t be a long-term solution, but if your customers are unable to replace their mattresses, then a mattress topper can act as a great alternative for the time being.
Want to Prolong the Life of Your New Mattress
If a customer just purchased a new mattress, they will more than likely want to take steps to protect their investment. Mattress toppers prevent damage related to spills, allergens and dust helping a new mattress stay new for longer.
Are You Interested in Providing Luxury Bedding Options to Your Customers?
At Westex, we provide wholesale luxury bedding options to retail companies with unbeatable quality. We are a 100% proudly Canadian wholesale bedding, throw cushion and home textiles company.
Our bedding toppers, pads, and protectors are always made with only the highest quality of materials and we can provide you with a range of products that could be suitable for your customers’ needs. For more information, fill out our contact form here.
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